Hand Painted Advertising

Hand-painted advertising is the loudest thing a brand can do to a wall. Where printed vinyl reads as media, paint reads as an event — passersby stop for the crew on the swing stage, watch the image take shape over days, and share it long before it's finished. Hoist paints walls at every scale, from street-level storefronts to full building faces.

Every wall is handled end to end: concept and scale studies, wall sourcing and permitting, paint production, and a documented install with photo, video, and time-lapse. Recent walls include Star Wars: The Acolyte for Disney in Los Angeles, Finding Balance for New Balance in Miami, and a hand-painted campaign for Porsche.

Because the work is painted by hand, it goes where large-format printing can't — textured brick, odd geometries, landmark-district walls where vinyl is prohibited. And when the campaign needs multiple markets at once, Hoist crews run in parallel, as with Leafly's four-city takeover across Portland, Chicago, Toronto, and Washington DC.

If you have a wall in mind — or need us to find one — hit us up and we'll take it from brief to paint.